Work With Des

Let’s Start With Your Firm

Every firm is different. Before we speak, I’d like to understand a little more about where you are now, what’s working, what’s getting in the way and what you’d like to improve.

The questionnaire below gives me some useful context before our conversation, so we can spend less time covering the basics and more time discussing your priorities, your opportunities and where I may be able to help.

The more you share, the more useful I can make our conversation.

ABOUT YOU

Full Name

Work Email

Telephone Number

Your Role

Managing Partner Partner Solicitor / Fee Earner Marketing / Business Development Practice Manager HR / Training Other

Please specify below

Firm Name

Firm Website URL

Approximately how many people work at your firm?

1 2–5 6–10 11–25 26–50 51–100 100+

YOUR FIRM TODAY

What type of legal work does your firm mainly focus on?

Who currently looks after your marketing?

I do Another person within the firm In-house marketing / business development team Freelancer External marketing agency Nobody currently Other

Please specify below

Do you currently work with an external marketing, SEO or AI specialist?

Yes, marketing Yes, SEO Yes, AI More than one of these No Not sure

How would you describe your firm's current use of AI?

We haven't started yet We're experimenting A few people use it We use AI regularly AI is integrated into some of our processes I'm not sure what people across the firm are using

WHAT DO YOU WANT TO IMPROVE?

What is the single biggest commercial challenge you would like help with right now?

Which areas would you most like help with?

Content creation Video / YouTube Generating more enquiries Converting enquiries into instructions Enquiry follow-up CRM / automation Choosing the right AI tools Getting better results from ChatGPT / AI Productivity / internal processes Staff AI training One-to-one AI or marketing coaching Other

Please specify below

Do you currently work with an external marketing, SEO or AI specialist?

AI strategy Getting the firm found online AI search visibility Marketing strategy Website / SEO LinkedIn / personal branding Content creation Video / YouTube Generating more enquiries Converting enquiries into instructions Enquiry follow-up CRM / automation Choosing the right AI tools Getting better results from ChatGPT / AI Productivity / internal processes Staff AI training One-to-one AI or marketing coaching Other

Please specify below

What have you already tried to improve this?

If we could make a meaningful difference, what would a successful outcome look like for your firm over the next 6–12 months?

What happens if nothing changes over the next 6–12 months?

TRAINING & SUPPORT

Would you or your team benefit from AI or marketing coaching or training?

Yes, one-to-one coaching for me Yes, training for a small team Yes, firm-wide training Possibly, I'd like to discuss it No

TIMING & DECISION-MAKING

How soon would you like to start making changes?

Immediately Within 30 days Within 1–3 months Within 3–6 months I'm researching options at the moment

Are you involved in deciding whether your firm invests in external AI, marketing, training or consultancy support?

Yes, I make the decision Yes, I'm part of the decision I make recommendations to the decision-maker No Not sure yet

If we identify a clear opportunity to improve things, how open is your firm to investing in external support?

Ready to invest if the right solution is identified Open to investing, subject to internal approval Currently exploring options and costs Not currently looking to invest

BEFORE WE SPEAK

Please share any LinkedIn, YouTube, Facebook, Instagram or other online profiles you would particularly like me to review.

What would make a conversation with Des genuinely valuable to you?

Is there anything else you think Des should know before your conversation?